Thinking

Casino Plan B is not your average game company. While we do produce excellent, high-end and inventive games at a low price point, our ultimate goal is to increase your revenue while helping you reach new audiences in a world saturated by social media alternatives.

At Casino Plan B we are concerned by potential threats to tribal gaming and we are constantly researching new, innovative and cutting edge ways to lead players to your casino and retain them as players.

Online social network games, smart phones and at-home-play will have a dramatic effect on future client base development for tribal casinos—if new ideas for engagement aren't implemented.

The team at Casino Plan B understands these threats and we use forward thinking solutions to integrate rewards systems, social media, smart phone and other online draws to redirect clients to your casino, providing them the same kinds of satisfactions that draw millions of people to social media on a daily basis.

Participate in our research

Research Director Len Shaffer* is currently studying the effects and future implications of social gaming, social media and online gaming on existing and future casino players.

As a company, Casino Plan B is focused on turning this research into quantifiable promotion and marketing campaigns and promotion products for casinos. Our goal is to convert social gamers, online gamers and online gamblers into casino players.

As a company with a long history of working for tribal governments and corporations, we are dedicated to finding new ways to counteract perceived threats to the future of tribal gaming.

If you would like to participate in our surveys and research, please contact us at 360.384.4640 Ext 114 to schedule a free introductory phone conference with our research team.

*Mr. Shaffer has an M.A. in Engineering Psychology and is currently researching the convergence of gaming, online gambling, online gaming, social media and social gaming. During his 30-year business career Mr. Shaffer has focused on the application of psychology, human factors, market and executive research, technology and strategic business and marketing planning to the challenges of a wide range of business and governmental organizations.